Roundtables at ISPO & The international running expo
Wednesday 4th November
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08:30 - 10:00 CET
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How growing brands fund production and inventory without giving up equityHosted by OceanX AI
Most sports and outdoor brands don't stall on product, they stall on cash. Suppliers want deposits, production takes three months and retailers pay in sixty days. This session explores how growing brands fund production, hold inventory and trade across borders without giving up equity.
It opens with a short fireside chat with Vishal Harishchandra, Founder and CEO of OceanX AI, followed by open discussion. Bring a live situation and the room will work through it with you.
Who it's for: Founders, CEOs and senior leaders of brands that manufacture, import or hold inventory.
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10:00 - 13:00 CET
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TechSitch - Create, collaborate, connect - betterHosted by Delogue PLM
Panel debate with people working in the industry from HVEG Group and others. Keynote from Willem Swager, former Director of Finance & Operations EMEA, Patagonia and Ellie Coupe, Product Manager at United Repair Center.
Who it's for: People interested in being inspired by stories from industry professionals navigating an ever-changing landscape. The event is set-up to inspire and create a space to connect with others facing the same challenges and opportunities.
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11:30 - 12:30 CET, IRX VIP Lounge
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Specialty Retailer Workshop: Show Me The Money!Hosted by Karnan Associates
In this eye-opening session, Karnan Associates breaks down the average cost and gross profit of a pair of running shoes and visually shows where all the money goes. From payroll and rent to marketing, insurance, and operating expenses, you’ll see exactly how your margins stack up against US industry benchmarks. Whether you’re trying to improve profitability, educate your team, or just get a clearer picture of where the money goes, this session will equip you with insights to make smarter business decisions.
Who it's for: Open to any speciality retailers from the outdoor and running industry
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13:00 - 16:00 CET
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Taiwan Select: Pitch & B2B Matchmaking SessionHosted by Taiwan Textile Federation, with the Taiwan Outdoor Group
Looking for your next performance fabric, circular material or component partner? Meet Taiwan's leading textile and outdoor manufacturers face to face, the same suppliers behind many of the world's best-known sportswear and outdoor brands.
Expect fast-paced pitch presentations with pre-arranged 1-2-1 matchmaking, so you can move quickly from discovery to meaningful conversations about sourcing, co-development and sustainable partnerships.
Who it's for: Fabric buyers, sourcing directors, material developers, sustainability managers, product designers.
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13:30 - 15:00 CET
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How outdoor, running and trail brands can build a specialty retail strategy in the US MarketHosted by Global Sales Guys
Thinking about North America? Join Marty and Marco to explore how outdoor, running and trail brands can build a successful specialty retail strategy in the US.
Who it's for: Open to anyone from the outdoor and running industry, for everyone who registers and attends will be offered a free consultation to assess their readiness for the North American market.
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14:00 - 15:00 CET, IRX VIP Lounge
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Specialty Retailer Workshop: Planning Your Best BuyHosted by Karnan Associates
This hands-on workshop is designed for retail leaders who want to make smarter buying decisions and enhance business efficiencies by understanding the Retail Planning Cycle and developing category-level strategies to drive performance. Attendees leave with a practical template and more importantly, a customized category strategy for your key product areas.
Who it's for: Open to any speciality retailers from the outdoor and running industry
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thursday 5th November
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10:00 - 11:00 CET, IRX VIP Lounge
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Athlete, Influencer & Content Creator Roundtable: How To Build Successful Partnerships With Brands/RetailersHosted by Runbrandt
Come to join other athletes and influencers for a collaborative conversation on how to build successful partnerships and brand deals with retailers and brands. This an open conversation on what the successful ingredients are to good partnerships on both sides and how to achieve them, led by Sander Gabel (Runbrandt) on his partnership with local Amsterdam run specialty retailers - trail.nl / RunToday.
Who it's for: Athlete, influencers and creators
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12:30 -13:30 & 14:00 - 15:00 CET
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The China sports & outdoor opportunityHosted by Hot Pot
Take the insights straight into execution. In this interactive roundtable you'll work directly with Hot Pot's China market strategists on your brand's specific growth goals and market entry challenges.
Choose your preferred session when you RSVP.
Who it's for: Open to all, but spaces are limited.
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fringe events at ispo
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Krelis Louwenstraat 3Amsterdam, NH Monday, 2 November | 17:00–21:00 |
Pre-ISPO House Party at United Repair CentreIn Amsterdam for ISPO? Join us.
We're inviting all our friends over to United Repair Centre's Amsterdam hub for drinks, music, repair inspiration and good times. Learn how repair is transforming the outdoor industry, one stitch at a time.
Proudly founded in Amsterdam, United Repair Centre partners with over 40 global brands to extend the life of garments with high-quality repair solutions powered by skilled tailors and a seamless digital platform, making circular services both impactful and profitable. And we throw damn fine parties too!
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Tuesday, 3 November | 19:00 - 22:00
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Rainmaker + ISPO Leadership Cocktail HourRainmaker is a next-generation cloud seeding and weather modification company, working to bring more snow to resorts and preserve the winter sports industry. Please join us and other attendees of the ISPO Leadership Summit for an evening of drinks, light bites, and deep conversation about the future of winter sports. |
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Krelis Louwenstraat 3Amsterdam, NH Tuesday, 3 November | 18:30 |
Don't miss The Hillbilly Scientist by Mellor&SmithLazarus Lake, The Hillbilly Scientist is the only authorised documentary on Gary "Lazarus Lake" Cantrell. Mellor&Smith are hosting a private and exclusive screening of their feature film on Tuesday, 3rd November 2026 at Pathe City Cinema from 18.30. Tickets on a first come first served basis.
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ISPO Amsterdam, Rab stand (1C10) Wednesday, 4 November | 15:00–15:45 |
Discover Rab’s new AW27 Altitude CollectionJoin us at ISPO 2026 for an exclusive first look at Rab’s AW27 Altitude Collection & highlights of the new mountaineering range. Discover the story behind the new 8000 system, Rab’s first women-specific high-altitude suit and our latest insulation innovations. After a short presentation and Q&A, join us for drinks, conversation and a closer look at key pieces from the collection.
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Scandinavian Village Wednesday, 4 November | 17:00 |
SCANDINAVIAN AFTER WORK – SOG 25 yearsFor 25 years, Scandinavian Outdoor Group has brought Scandinavian outdoor brands together to strengthen their international presence, share knowledge and keep the industry moving forward. Now it’s time to celebrate – and we’d love to celebrate together with you!
Be among the first
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’t Blauwe Theehuis, Vondelpark, Amsterdam Thursday, 5 November | 8:00AM - 10:00AM |
SAXX Run for a Reason - Move for Movember Undie RunSAXX Underwear will host the SAXX Run for a Reason – Move for Movember Undie Run on Thursday 5 November 2026 at 8:00 a.m., starting from ‘t Blauwe Theehuis in Vondelpark, Amsterdam, during ISPO 2026.
Participants can choose a 3.3K, 6.6K or 10K route, donate at least €25 to KWF Kankerbestrijding to register (receiving a pair of SAXX boxer shorts), and are encouraged to run in them to raise awareness of men’s health for Movember. The run is designed to bring ISPO’s sports, fashion and outdoor professionals together informally before the final trade show day at the RAI Amsterdam, where SAXX will also have its own booth. |
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Thursday, 5 November | 8:30AM - 10:00AM |
EOCA - Inclusive Nature Immersion in the Heart of AmsterdamIn the heart of the city, amid the bustle of ISPO Expo, take a moment to breathe, connect with nature, and reconnect with your own body.
EOCA's in-house ecologist will guide you through the nature on our doorstep, leading a "Bioblitz" activity to uncover the biodiversity that normally goes unnoticed, and explore why it's there, how it survives, and why it deserves protecting.
At the same time, Alice Sainsbury, Somatic Ecologist and founder of Adaptive As Standard, will help you reconnect with yourself, experiencing nature as part of an ecosystem that includes our own bodies too. Together, you'll be guided through an immersion into both your internal and external environments, helping you slow down and look beneath the surface, discovering how connection to nature, and to each other, starts from within.
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Room G103, RAI Amsterdam Thursday, 5 November | 12:30–14:00 |
Create your personal AI assistantEvery morning, get an AI assistant to streamline your day. Your top 3, your meetings, who's waiting on you and things to focus on. No laptops or technical background needed. We'll show you how to automate your life with AI.
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Zoku Amsterdam Thursday, 5 November 18:00–23:00 |
designing for movement - cycleExploring how performance products can adapt to new bodies, rituals, and contexts beyond their original use case, whether that is sportswear, automotive, or the cities we move through.
An evening bringing together innovation design teams, curated specialists, brand partners, and emerging talent around one shared theme. Meet over food and drinks, short talks, a gallery of partner materials, and hands-on making in short, easy tasks. Not just talks, not just discussion, a single evening that produces something real.
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