ISPO Munich, originally the Internationale Fachmesse für Sportartikel und Sportmode, began as an international trade fair for sports goods and fashion, evolving over time to become the leading global event for the sports business.
Since its launch in 1970, ahead of the 1972 Olympics in Munich, the event has been marked by growth, an increasing focus on future trends like sustainability and technology, and regular adaptation to industry changes. It has grown to be a crucial networking and innovation hub, bringing together brands, retailers, and industry professionals from across the world.
Evolution of ISPO Munich
- Origins: The event was founded as the "Internationale Fachmesse für Sportartikel und Sportmode" (International Trade Fair for Sports Goods and Sports Fashion).
- Growth: It has grown into a major international event, setting a record in 2017 with 2,732 exhibitors and 87,000 visitors from around the world.
- Adaptation to Industry Changes: ISPO Munich has consistently adapted to new trends and challenges, such as the increasing importance of sustainability and digital technologies.
Key developments and features
- Sustainability and Technology: The event has increasingly focused on sustainability, with initiatives to promote eco-friendly materials and production processes, as well as a strong emphasis on new technologies that drive innovation.
- Focus on the Entire Value Chain: The trade show is structured to cover the entire sports industry value chain, from the upstream supply of materials and manufacturing to downstream marketing and customer experience.
Connecting the industry
- Networking and Knowledge Sharing: ISPO Munich serves as a vital platform for networking and knowledge transfer, connecting industry professionals and providing them with a space to discuss and discover new ideas.
- Global Reach: It has become a global epicenter for sports innovation, with a significant international presence from both exhibitors and visitors.
The Game is changing. be part of it
The must-attend global industry event for sports, outdoor and winter sports.