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Sports Business/01/02/2024

These are the sports and sports business highlights 2024

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The 2024 sports year will be crazy: in addition to regular competitions such as the Super Bowl or Tour de France, major events such as the European Football Championship in Germany or the Olympic Games in Paris will also take place in 2024. The sports industry will also come together at numerous events. In our ISPO event calendar, we show you where the journey in the sports business is heading and where sports history is being written!

Author: Oliver Knoch
More on the topic
Sports Business

Straight to the 2024 events

January 2024

Every year again! The legendary Four Hills Tournament kicks off the sporting season. The European Handball Championships also start in Munich and the Winter X-Games in Aspen are the exciting finale. In business, the brands are looking forward to many test events in winter sports.

Sporting event dates in January 2024

All competitions at a glance
29.12. to 06.01.Ski jumping: Four Hills Tournament in Germany and Austria
10.01. to 28.01.Handball: EHF EURO 2024 Men in Munich, Germany
12.01.Soccer: Start of the second half of the Bundesliga, Germany
12.01. to 10.02.Soccer: AFC Asian Cup in Qatar
13.01.Ski: The White Ring in Lech/Zürs, Austria
13.01. to 14.01.Ski: 3 Zinnen Ski Marathon in Toblach, Italy
13.01. to 11.02.Soccer: CAF Africa Cup of Nations, Ivory Coast
14.01. to 28.01.Tennis: Australian Open in Melbourne, Australia
15.01. to 21.01.Ski: Hahnenkamm Races in Kitzbühel, Austria
19.01. to 01.02.Winter Youth Games in Gangwon, South Korea
26.01. to 28.01.Winter X-Games in Aspen, USA
27.01. to 01.02.Freeride: Baqueria Beret Pro, Spain
27.01. to 04.02.

Ski: World Cup in Garmisch-Partenkirchen, Germany

Sports business dates in January 2024

All events at a glance
03.01. to 05.01.Snowboard: INTERLUDE in Ogden, USA
10.01. to 12.01.Surfing: Surf Expo Winter in Orlando, USA
10.01. to 12.01.Winter sports: Prowinter 2024 in Bolzano, Italy
11.01. to 12.01.Ski: TouringPreview 2024 in Hochfügen, Austria
12.01. to 14.01.


ISPO Beijing 2024, China

16.01. to 17.01.Fashion: SEEK in Berlin, Germany
20.01. to 22.01.Textile: Interfillière in Paris, France
20.01. to 28.01.Water sports: BOOT in Düsseldorf, Germany
21.01. to 23.02.Snowboard: Shops 1st Try, Alpbachtal, Austria
22.01. to 23.01.Ski: The Pill Base Camp in Sestriere, Italy
23.01. to 25.01.Textile: MUNICH FABRIC START in Munich, Germany
24.01. to 28.01.Tourism: Fitur in Madrid, Spain
29.01. to 30.01.Ski: The Pill Base Camp in Folgaria, Italy
29.01. to 31.01.Winter sports: Sport Achat Hiver in Grenoble, France
31.01. to 01.02.Marketing: SPOBIS in Hamburg, Germany

February 2024

Biathlon World Championships, Swimming World Championships, eSports ... But nothing beats the NFL Super Bowl in February. The football spectacle will take place in Las Vegas in 2024 - superlatives guaranteed!

Sporting event dates in February 2024

All competitions at a glance
02.02. to 18.02.Swimming: World Championships in Doha, Qatar
04.02. to 18.02.Biathlon: World Championships in Nové Mêsto, Czech Republic
09.02. to 11.02.eSports: Intel Extreme Masters in Katowice, Poland
11.02.Football: Super Bowl in Las Vegas, USA
13.02. to 25.02.eSports: Six Invitational in São Paulo, Brazil
14.02. to 20.02.Freeride: Kicking Horse Golden BC Pro in British Colombia, Canada
17.02. to 18.02.Trail running: Tarawera Ultramarathon in Rotorua, New Zealand
19.02. to 03.03.Bobsleigh and Skeleton World Championships in Winterberg, Germany
29.02.Formula 1: Start of the season in Bahrain

Sports business dates in February 2024

All events at a glance
14.02. to 18.02.Travel: f.re.e in Munich, Germany
23.02. to 25.02.Outdoor: The Outdoor Adventure Show in Toronto, Canada
29.02. to 02.03.China Shanghai International Health, Wellness, Fitness Expo

29.02 to 03.03.

IWA OutdoorClassics in Nuremberg, Germany

March 2024

The Freeride World Tour comes to an end in March. In addition, challenging ski competitions also attract amateur athletes to the mountains. And the World Figure Skating Championships in Montreal ensure the elegance of winter sports.

Sporting event dates in March 2024

All competitions at a glance
01.03. to 03.03.Athletics: World Athletics Indoor Championship in Glasgow, Scotland
01.03. to 07.03.Freeride: Georgia Pro, Georgia
02.03.Duathlon: Horn Attack in Bolzano, Italy
03.03.Tokyo Marathon, Japan
08.03. to 23.03.African Games in Accra, Ghana
09.03.Ski: Three Peaks Ski Raid in Sesto, Italy
12.03. to 18.03.Freeride: Fieberbrunn Pro, Austria
16.03. to 24.03.Ski: World Cup Final in Saalbach, Austria
18.03. to 24.03.Figure skating: World Championships in Montreal, Canada
21.03. to 31.03.eSports: PGL Major Copenhagen in Copenhagen, Denmark
22.03.Skiing: Sellaronda Ski Marathon in Canazei, Italy
22.03. to 24.03.Trail running: Chianti Ultra Trail in Radda, Italy
23.03. to 31.03.Freeride: Yeti Xtreme in Verbier, France
28.03.Baseball: MLB season opener, USA

Sports business dates in March 2024

All events at a glance
02.03. to 03.03

OutDoor:The Outdoor Adventure Show in Vancouver, Canada

05.03. to 07.03.Tourism: ITB in Berlin, Germany
06.03. to 09.03.Cycling: Taipei Cycle in Taipei, Taiwan
08.03. to 16.03.Innovation: SXSW in Austin, USA
16.03. to 17.03.Outdoor: The Outdoor Adventure Show in Calgary, Canada
19.03. to 20.03.

India Sporting Goods Fair 2024, New-Dehli, India

20.03. to 21.03.Textile: Performance Days in Munich, Germany
20.03. to 21.03.Technology: SportsInnovation in Düsseldorf, Germany
23.03. to 24.03.Outdoor: The Outdoor Adventure Show in Montreal, Canada
28.03. to 31.03.Bike: Eurobike in Istanbul, Turkey

April 2024

Several major, traditional metropolitan marathons are coming up in April: Paris, Boston, Vienna, London ... In France in particular, the atmosphere in the run-up to the 2024 Olympic Games is sure to attract many participants and fans to the route along the Seine.

Sporting event dates in April 2024

All competitions at a glance
04.04. to 07.04.Trail running: Istria 100 in Buzet, Croatia
07.04.Paris Marathon, France
08.04. to 14.04.Golf: US Masters in Augusta, USA
09.04. to 14.04.Badminton: European Championships in Saarbrücken, Germany
12.04. to 14.04.eSports: Intel Extreme Masters, China
15.04.Boston Marathon, USA
15.04. to 19.04.Tour of the Alps, Italy/Austria
19.04. to 21.04.Trail running: Mount Yun, China
20.04. to 06.05.Snooker: World Snooker Championship in Sheffield, England
21.04.London Marathon, England
21.04.Vienna Marathon, Austria
21.04.Triathlon: IRONMAN African Championship in Port Elizabeth, South Africa
24.04. to 28.04.Gymnastics: European Men's Artistic Gymnastics Championships in Rimini, Italy
26.04. to 27.04.Trail running: The Canyons Endurance Runs in Auburn, USA
27.04.Triathlon: IRONMAN North American Championship in The Woodlands, USA

Sports business dates in April 2024

All events at a glance
11.04. to 14.04.Fitness: FIBO in Cologne, Germany
16.04. to 18.04.Outdoor: Mountain Planet in Grenoble, France
17.04. to 18.04.Textile: Functional Fabric Fair in Portland, USA
23.04. to 26.04.Textile: Techtextil in Frankfurt, Germany
29.04.Marketing: Sport & Brand in Vienna, Austria
30.04. to 04.05.Bike: Asiabike in Jakarta, Indonesia

May 2024

May is the month of finals in European soccer: the leagues have their final match days, followed by the finals in the national and international cup competitions.

Sporting event dates in May 2024

All competitions at a glance
02.05. to 04.05.Trail running: Alpine Trailrun Festival in Innsbruck, Austria
02.05. to 05.05.Gymnastics: European Women's Artistic Gymnastics Championships in Rimini, Italy
02.05. to 05.05.Cycling: Bike Festival in Riva del Garda, Italy
04.05. to 26.05.Cycling: Giro d'Italia, Italy
10.05. to 26.05.Ice hockey: IIHF Men's World Championship in Prague, Czech Republic
13.05. to 19.05.Golf: PGA Golf Championship in Louisville, USA
18.05.Soccer: End of the Bundesliga season, Germany
22.05.Soccer: UEFA Europa League Final in Dublin, Ireland
24.05. to 26.05.Basketball: EuroLeague Final Four in Berlin, Germany
25.05.Soccer: DFB Cup Final in Berlin, Germany
26.05.Soccer: UEFA Womens Champions League Final in Bilbao, Spain
26.05. to 09.06.Tennis: French Open in Paris, France
31.05. to 02.06.eSports: Intel Extreme Masters in Dallas, USA

Sports business dates in May 2024

All events at a glance
09.05. to 12.05.Water sports: Surfing festival in Fehmarn, Germany
13.05. to 17.05.Recycling: IFAT in Munich, Germany
21.05. to 23.05.Fashion: Global Fashion Summit in Copenhagen, Denmark
27.05. to 29.05.Tourism: ITB China in Shanghai, China
29.05. to 31.05.Tourism: eSports Travel Summit in Raleigh, USA

June 2024

The big soccer tournaments continue in June: The European Championships in Germany and the Copa America in the USA are on the agenda. Athletics will also be celebrating its European Championships in Rome. Meanwhile, the sports industry is looking forward to OutDoor by ISPO 2024 in Munich!

Sporting event dates in June 2024

All competitions at a glance
01.06.Soccer: Champions League Final in London, England
02.06.Triathlon: IRONMAN European Championship in Hamburg, Germany
06.06.Basketball: Start of NBA Finals, USA
07.06 to 12.06.Athletics: European Championships in Rome, Italy
08.06. to 09.06.Handball: EHF Champions League Final4 in Cologne, Germany
13.06. to 16.06.Golf: US Open in Pinehurst, USA
14.06. to 14.07.Soccer: UEFA EURO 2024 in Germany
15.06. to 16.06.Motorsport: 24 Hours of Le Mans
18.06. to 23.06.Fencing: European Championships in Basel, Switzerland
20.06. to 14.07.Soccer: CONMEBOL Copa America 2024, USA
28.06 to 29.06.Cycling: Race Across the Alps in Nauders, Austria
29.06 to 21.07Cycling: Tour de France, France

Sports business dates in June 2024

All events at a glance
03.06. to 05.06.
OutDoor by ISPO in Munich, Germany
 
03.06. to 05.06.Sustainability: Waves of Change Forum in Biarritz, France
05.06. to 06.06.Health: Bits & Pretzels Healthtech in Munich, Germany
14.06 to 17.06.Global Sports Week in Paris, France
17.06. to 19.06.OutDoor: Outdoor Retailer Summer in Salt Lake City, USA
18.06. to 19.06.Textile: View Premium Selection in Munich, Germany
19.06. to 20.06.Tourism: Business Travel Show Europe in London, England
24.06. to 26.06.Textiles: Future Fabrics Expo in London, England
28.06. to 30.06.ISPO Shanghai, China

July 2024

Time for the sporting highlight of the year: the 33rd Olympic Games in Paris. The French capital will host the Games for the third time in 2024 after 1900 and 1924. Before the Games begin, the European Football Championship final will take place on July 14.

Sporting event dates in July 2024

All competitions at a glance
01.07. to 14.07.Tennis: Wimbledon Championships in London, England
03.07. to 07.07.Triathlon: Val d'Aran in Vielha, Spain
06.07. to 14.07.Table tennis: ITTF World Masters Championships in Rome, Italy
07.07.Triathlon: Challenge Roth in Roth, Germany
12.07. to 13.07.Trail running: PIUT in Ischgl, Austria
13.07. to 14.07.Cycling: Dolomiti Superbike in Villabassa, Italy
14.07. to 21.07.Golf: 2024 Royal Troon in St. Andrews, Scotland
26.07. to 11.08.2024 Olympic Games in Paris, France

Sports business dates in July 2024

All events at a glance
02.07. to 04.07.Fashion: Premiere Vision in Paris, France
03.07. to 07.07.Bike: EUROBIKE 2024 in Frankfurt, Germany
16.07. to 17.07.Textile: Functional Fabric Fair in New York, USA

August 2024

While the Summer Olympics are coming to an end in Paris and the Paralympic athletes are preparing for their competitions, the trail runners are looking forward to their annual highlight on Mont Blanc.

Sporting event dates in August 2024

All competitions at a glance
12.08. to 18.08.Beach volleyball: EuroBeachVolley, Netherlands
12.08. to 18.08.Cycling: Tour de France Femme 2024, France
16.08. to 18.08.eSports: Intel Extreme Masters in Cologne, Germany
17.08 to 08.09.Cycling: La Vuelta, Spain
18.08.Triathlon: IRONMAN European Championship in Frankfurt, Germany
20.08. to 25.08.Kiting: Kite-Surf World Cup Sylt in Westerland, Germany
23.08.Soccer: Start of Bundesliga, Germany
23.08. to 27.08.Cycling: Tour of Germany, Germany
26.08. to 01.09.Trail running: UTMB Mont-Blanc in Chamonix, France
26.08. to 08.09.2024 Paralympic Games in Paris, France
26.08. to 08.09.Tennis: US Open in New York, USA

Sports business dates in August 2024

All events at a glance
21.08. to 25.08.eSports: gamescom in Cologne, Germany
31.08. to 08.09.Tourism: Caravan Salon in Düsseldorf, Germany

September 2024

The European soccer leagues are back in action in September. In addition, the world's best triathletes will come together in Nice to crown their world champion and marathon runners will be chasing records in Berlin. The sports industry can find inspiration for modern textiles at MUNICH FABRIC START.

Sporting event dates in September 2024

All competitions at a glance
01.09.Athletics: ISTAF in Berlin, Germany
05.09.Football: Start of NFL season
07.09. to 13.09.Trail running: Transalpine Run from Garmisch-Partenkirchen, Germany
14.09. to 06.09.Soccer: FIFA Futsal World Cup, Uzbekistan
17.09.Soccer: Start of UEFA Champions League
21.09. to 29.09.Cycling: Road World Championships in Zurich, Switzerland
22.09.Triathlon: IRONMAN World Championship Women in Nice, France
24.09. to 29.09.Golf: President's Cup in Montreal, Canada
29.09.Berlin Marathon, Germany

Sports business dates in September 2024

All events at a glance
03.09. to 04.09.Textile: MUNICH FABRIC START in Munich, Germany
05.09. to 07.09.Water sports: Surf Expo in Orlando, USA
18.09. to 19.09.Outdoor: European Outdoor Summit in Cambridge, England
20.09. to 22.09.Bike: Sea Otter Europe in Girona, Spain
23.09. to 25.09.Recycling: IE expo in Shenzhen, China
23.09. to 26.09.Tourism: Teams 24 in Anaheim, USA
29.09. to 01.10.Start-ups: Bits & Pretzels in Munich, Germany

October 2024

In October, the NBA kicks off a new basketball season and darts fans can marvel at the best players in Europe in Dortmund. The sports industry meets in Munich for several top-class events.

Sporting event dates in October 2024

All competitions at a glance
06.10.Chicago Marathon, USA
12.10. to 20.10.Sailing: America's Cup in Barcelona, Spain
15.10. to 20.10.Table tennis: European Championships in Linz, Austria
16.10. to 20.10.Cycling: Track Cycling World Championships in Copenhagen, Denmark
22.10.Basketball: Start of NBA season
24.10. to 27.10.Darts: European Championships in Dortmund, Germany
26.10.Triathlon: IRONMAN World Championship Men in Hawaii, USA

Sports business dates in October 2024

All events at a glance
07.10. to 10.10.Tourism: Adventure Travel World Summit in Panama City, Panama
10.10. to 13.10.Marketing: SportBiz Europe in Barcelona, Spain
16.10. to 17.10.Retail: Sports Retail Congress in Munich, Germany
19.10. to 20.10.Winter sports: London Snow Show in London, England
23.10. to 24.10.Textiles: Performance Days in Munich, Germany
25.10.Outdoor: Munich Press Open in Munich, Germany
25.10. to 27.10.Running: Marathonmall in Frankfurt, Germany

November 2024

London's O2 Arena will host one of the biggest eSports events in the world in 2024: the League of Legends Worlds. In tennis, the professionals are looking for their champions of the year - the women in Mexico, the men in Italy.

Sporting event dates in November 2024

All competitions at a glance
02.11.eSports: League of Legends Worlds in London, England
03.11.New York Marathon, USA
03.11. to 10.11.Tennis: WTA Finals in Cancun, Mexico
10.11. to 17.11.Tennis: ATP Finals Tennis in Turin, Italy
26.11.Handball: European Women'sChampionship , Austria/Switzerland/Hungary

Sports business dates in November 2024

All events at a glance
06.11. to 08.11.OutDoor: Outdoor Retailer Winter in Salt Lake City, USA
11.11. to 13.11.Tourism: Smartcities & Sport Summit in Lausanne, Switzerland
19.11. to 21.11.Tourism: itbm World in Barcelona, Spain
20.11. to 21.11.Textiles: Functional Fabric Fair in Oregon, USA
21.11. to 24.11.Outdoor: Kendal Mountain Festival in Kendal, England

December 2024

At the end of the year, the PDC World Darts Championship in London's legendary Ally Pally has become a cherished tradition. Just like ISPO Munich 2024 for the sports industry. The sports trade fair will take place at the beginning of December.

Sporting event dates in December 2024

All competitions at a glance
06.12. to 08.12.Trail running: Doi Inthanon in Chaing Mai, Thailand
06.12. to 08.12.Motorsport: Formula 1 season finale in Abu Dhabi
15.12. to 03.01.Darts: PCD World Darts Championship in London, England
29.12. to 06.01.

Ski jumping: Four Hills Tournament, Germany/Austria

Sports business dates in December 2024

All events at a glance
03.12. to 05.12.
ISPO Munich 2024 in Munich, Germany
 
Author: Oliver Knoch
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