Image credit:
Messe München GmbH
Image credit:
Messe München GmbH
ISPO Munich/10/19/2023

How to ISPO Munich

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So, ready for three days of partying, community and festival feeling, paired with the latest products and hottest trends? ISPO Munich 2023 from November 29 to 30 is within reach and we can't wait to welcome you back to the hallowed halls of the trade show. To help you rock your visit to the trade fair, here is our How to ISPO Munich for you.

  1. How to get ready: Avoid the chaos in advance
  2. How to do business: Your career push
  3. How to party: The party is on at ISPO!
  4. How to be smart: Small tips for big success
  5. How to experience munich: Your time in Munich
01

How to get ready: avoid the chaos in advance

Image credit:
Messe München GmbH

Trade shows are fun. But trade shows can also be chaos. You work and chat with old acquaintances and then you miss the most exciting presentations and events. You can avoid all this with the right planning in advance!

👉 Plan your appointments: Prepare your trade fair visit well so that you can enjoy it. Connecting with existing and new contacts is definitely one of the most important disciplines in the trade show marathon. The best way to do this is to make an appointment with your most important business partners in advance. So: write at least 5 emails in advance and arrange your most important appointments.
A little insider tip for exhibitors: Do you already know Connect by ISPO? With this tool you can invite your most important contacts to ISPO Munich easily and free of charge.

👉 Download the app: Your companion at ISPO Munich 2023 will be our brand new app. It contains everything you need to know at the trade show and helps you keep track of everything. Our ISPO Buddy will also answer your most important questions. You will soon be able to download the app from the App Store or Google Play.

👉 Stay up-to-date: There will be a lot going on at ISPO Munich 2023. You can get the most important news about what's happening on our numerous channels before the event. So follow us on Instagram, LinkedIn or Facebook or check the ISPO Munich theme page regularly to make sure you don't miss any more news. Above all, keep an eye on the speaker list and the program.
Attention, watch out: At ISPO Munich 2023, there will once again be numerous famous athletes away from the big stages. Keep your eyes and ears open and keep an eye on our social channels.

02

How to do business: Your career push

Image credit:
Messe München GmbH

As much as we all love to party at ISPO Munich, the trade show is also THE opportunity to drive your business forward!

💼 Not just vitamin B: ISPO Munich is a real vitamin bomb, because this is where the makers and shakers, dudes and dudettes and the greatest minds in the sports industry gather. You'll meet companies, brands, investors and retailers, all the relevant key players in the sports and outdoor industry in one place. So take plenty of time for networking and for your business - including party breaks, of course.

💼 Your career breakthrough: You won't just find new contacts at ISPO Munich 2023. How about maybe even a new job? Be sure to stop by our Job Market in the transition between Halls B1 and B2 and shake hands with the right people. And there's also something for the next generation of sports business enthusiasts to discover: The Talent Hub.

💼 Networking tips & tricks: Networking! You simply can't avoid it. That's why here: Four quick tips to help you make a lasting impression when networking.

  1. Less is more. Focus on a few high-quality contacts rather than rushing from appointment to appointment.
  2. Build up your soft skills. Be a good networker and show interest and openness. Listen actively and be attentive.
  3. Have a networking strategy. Think about what your goal is, what you want to achieve with your network. Which contacts do you already have and how can you expand them? What new contacts do you need and where can you find them? What is the best way to pitch yourself and your company?
  4. Remember Mike Sansone's 70-20-10 rule:
    70 percent of your time: Be a help to others
    20 percent of your time: Present yourself
    10 percent of your time: Enlist the help of others
03

How to party: The party is on at ISPO!

Image credit:
Messe München GmbH

They are legendary, the ISPO parties. You can be sure that this year we'll be stepping on the gas even more. Here you'll find party hacks and insights.

🥳 First things first: The right party hacks to survive. To make sure you last all three days, it's important to prevent the hangover. Not drinking is not an option for you? Then pack your suitcase and take it with you: Electrolytes, Dextro Energy, vitamins and your ZwiWa (= intermediate water).

🥳 Stand party crawl: In addition to the official ISPO Munich parties, there are a bunch of stand parties that are not officially advertised. Perfect for a stand party crawl. Grab a beer, party and connect and dance from one booth to the next.

Where do you get the hot insights? Right here! A little insight into the official parties and booth parties. 

Tuesday, November 28

➡️ 06:00 - 07:30 p.m.: booth party YKK Europe, booth 102, Hall B1
➡️ 06:00 - 08:00 p.m.: Devold anniversary party in the Scandinavian Village
➡️ 06:00 - 09:00 p.m.: Scandinavian party of the Scandinavian Outdoor Group with beer and snacks, booth 509, Hall A2
➡️ 06:00 - 09:00 p.m.: booth party Jack Wolfskin, booth 103, Hall A2
➡️ 06:00 - 10:00 p.m.: booth party Doubledeck Snowboards, booth 100, Hall B1
➡️ 06:00 p.m. - midnight: Sustainability party with VAUDE (official ISPO party), Sustainability Hub, Hall A1
➡️ from 10:00 p.m.: OAKLEY x PLEASURE ISPO Party presented by YETI II P1 (Prinzregentenstraße 1, Munich) II FREE ENTRY

Wednesday, November 29

➡️ 06:00 - 08:00 p.m.: booth party CamperBoys, booth 428, Hall A3
➡️ 06:00 - 10:00 p.m.: Spanish party at the Sports Travel Hub (official ISPO party), Hall A1
➡️ 06:00 - 10:00 p.m.: booth party Berghaus, booth 216, Hall A2
➡️ 06:00 - 10:00 p.m.: booth party CAIRN SPORT, booth 602, Hall B2
➡️ 06:00 - 10:00 p.m.: booth party Outdoor Sports Valley, booth 502, Hall A1
➡️ 06:00 - 10:00 p.m.: booth party Wellcosan, booth 500, Hall B3
➡️ from 06:00 p.m.: "Jungle party" in the French Village

daily

➡️ BarCrawl at ISPO Munich
A special highlight: the BarCrawl at ISPO Munich. Make sure you get one of the limited-edition bar guides available at the exhibition grounds, which will take you through the best bars in Munich. THE opportunity not only for first-class drinks, but also an inviting atmosphere for great conversations and the chance to experience the city's culture up close.

🥳 Parties in Munich: After the party is before the party, right? If the ISPO parties aren't enough for you, then why not make Munich unsafe? Have a drink in one of the numerous bars in Maxvorstadt or in a pub in Giesing or dance the night away in one of the trendy clubs! A little tip: On "gone out" you can discover everything that's going on in the city during the day.

04

How to be smart: Small tips for great success

Image credit:
Messe München GmbH

Is your diary neat, your suitcase packed and your laptop charged? Then here are 3 things you shouldn't forget: pocket gadgets, time and sharp ears.

Don't forget: There are a few important essentials besides your laptop that you can stow well in your handbag, backpack or trouser pocket. Here's a little checklist for you:

✔️ Chewing gum so you don't scare off business customers or flirts at the bar.
✔️ A change of shirt so that you can test the action-packed experiences and still stay fresh.
✔️ Water, especially a bottle to refill.
✔️ Powerbank so that your cell phone doesn't run out of juice.
✔️ Business cards or a QR code directly to your LinkedIn profile.

Take your time: Plan enough time to take in everything ISPO Munich has to offer. In addition to the exhibitors, numerous workshops and lectures, there is also plenty to try out and experience for yourself. Stop by the Padel Village, for example, and take the padel into your own hands or play a round of pickleball. The Sustainability Hub also has plenty to offer with the Material Lab or the Cirular Experience interactive offers await you.

Psst, prick up your ears: The toilets on the exhibition grounds have seen and experienced a lot. It's the real place-to-be, especially during the ISPO parties ;)
No, but really: The best insights can be found where you probably expect to find them last, so always keep your ears open. The bar will also do, don't worry.

05

How to Munich city life: Your time in Munich

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Messe München GmbH

The trade show is cool. But so is Munich! So if you're already there, enjoy it properly. Here are 13 must-dos that you should experience in Munich. Have fun choosing, because they're all good.

1. Eisbach waveSurfing in the middle of the city? Yep, that's right. In the heart of Munich, you'll find a real hotspot for surfers and, of course, spectators. It's known worldwide and has been surfable for 40 years: The river wave at the southern entrance to the English Garden is a must-see.

2. Run for Street ArtMunich has so many colorful works of art, murals and graffiti scraps to offer in its streets. What better way to get to know Munich's street art than on a relaxed run? Suuunto has two routes that will show you exactly where to go.

3. curling: You should also give this Bavarian classic a try. Whether at the Nockherberg or in the Hirschgartenin winter, you'll find curling rinks everywhere in Munich for a sociable game. So, grab your colleagues, a stick and ideally a hot drink and off you go. Equipment is available on site at almost all rinks.

4. Goose somewhere elseLooks like a witch's house and is at least as cozy. The popular cultural café with its location in Giesing is not exactly somewhere else, but it is definitely something completely different. With a cozy jacket and a mulled wine in hand, the campfire creates a cozy outdoor feeling.

5. IsartrailsGrab a mountain bike and do something crazy. For example, on a wild tour along the Isartrails. Right through the city, directly along the Isar. But beware: it's not really officially permitted, so the adventure is at your own risk.

6. Dirtpark OberwiesenfeldMore bike action? Then drop by the dirt park! Who knows, maybe you'll be lucky enough to watch bike artists perform some impressive tricks or you can get on your bike yourself.

7. Jochen Schweizer Arena: There's something for all adrenaline junkies in the south of Munich. If the Eisbach wave is too cold for surfing, or if you prefer to get on your board in front of a smaller audience, you can surf in the warm water here. Or would you prefer to take to the air instead of the water? Then try bodyflying here.

8. Müller'sches VolksbadHow about a sauna session to sweat out the stress of the trade fair? Or a refreshing dip in the water? Among all the pools in Munich, the indoor pool at Ludwigsbrücke stands out in particular. The Volksbad has been enchanting visitors with its impressive Art Nouveau style since 1901.

9. Running in the English GardenFrom the Altstadtring to the west bank of the Isar, the English Garden stretches over 375 hectares and is ideal for an autumn run. And there are so many beautiful routes to choose from!

10. BRB excursion: There are some natural gems waiting for you in the south of Munich, such as Tegernsee or Schliersee. And you don't even need a car, because you can reach these beautiful spots quickly and comfortably with the Bayerische Regiobahn.

11. Globetrotter at the IsartorHow about a little shopping tour? Visit the huge store of our partner Globetrotter, for example. The store is 5,560 an experience in itself. Take a look at the website, where numerous workshops, expert panels and lectures take place every year.

12. Ryzon StoreAlso worth a visit is the new concept store from Ryzon, the 2019 ISPO Brandnew winner. The premium sportswear manufacturer has become famous above all because Jonas Deichmann completed his triathlon around the world in Ryzon clothing.

13. TollwoodOr would you prefer something more relaxed and cultural after all that sport? Then hop from sports festival to cultural festival and visit the Wintertollwood on the Theresienwiese. Between numerous international food booths, Feuerzangenbowle and handicrafts, there are also many events, concerts and performances that are well worth a visit.

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