ISPO Brandnew | Winner | Southern Shores
Yoga mats made of natural rubber are the first choice for many yogis – the slip resistance is unmatched. The start-up Southern Shores is making functional rubber mats even more sustainable with The Ocean Mat. The soft, stable and stylish Ocean Mats are made of FSC-certified natural rubber and recycled plastic bottles, and they cause no waste during production. The natural colors of the mats are intended to convey a sense of calm during exercise. In addition, the start-up is setting an example: One percent of the company’s turnover goes to the protection of dolphins and whales.
Foundation: Germany, 2019
"The Ocean Mat not only provides a non-slip, stylish and highly functional yoga mat. With their waste-free production and the sustainable raw materials the makers uncompromisingly focus on environmental protection. Sustainability meets innovation!"
Britta Weddeling, Editor-in-Chief Bits&Brezels
Southern Shores wants its products to benefit not only athletes, but the planet, too. The environmentally friendly yoga mats are embedded in a holistically sustainable concept.
Family business – the brothers Lasse, Finn and Hannes Homfeld have been in business since December 2019 with well thought-out and sustainable products for yoga training.