The 2018/2019 season is around the corner, and with it come numerous innovations for making the lives of skiers and snowboarders easier. Above all new developments stands the desire for more flexibility. ISPO.com presents the trends.
Freestylers love challenges, which they find in numerous snowparks in winter. The kickers in every size, the rails and boxes in the fun parks mean a huge playground for every snowboarder and freeskier. ISPO.com shows the eight best snowparks in the world in a picture gallery.
Trend sports offers major sponsorship opportunities for companies. The advertising space is usually exclusive and offers the opportunity to contribute. This has also been recognized by some companies that you wouldn’t expect.
Digitalization is also revolutionizing sports sponsorship. Marketing managers are increasingly shifting their budgets from print, radio and TV to the Internet, especially to social media. These are the biggest trends in picture sponsoring in 2019.