Esports is booming among the younger generation, and is growing into a billion-dollar market as part of digitization. ISPO Academy Connect deals with the future of Esports at the Olympics, the entry of big clubs like FC Bayern Munich and Schalke 04, and how Esports is meant to finance a transfer of Neymar.
These are worrying figures presented by Commissioner Tibor Navracsics at the annual EU Sport Forum. 46 percent of Europeans say in the Eurobarometer survey that they "never play sports". In order to change this, the EU is now hoping for help from employers.