Sports marketing


Sports business
The ISPO.com live ticker provides daily news on the developments and effects of the Corona crisis on the sports business worldwide, but also on measures with which sports and outdoor activities serve society.





Sports business
Jan Frodeno on his way to the third Ironman victory in Hawaii
Because of the Corona pandemic, professional sport has been suspended. But the stars of the scene remain present in the social media - with special challenges, appeals to the fans or simply some distraction. ISPO.com shows how athletes use social media in lockdown.

Outdoor
Outstanding Outdoor 2019 - Awardverleihung
Also this year, ISPO awards the Outstanding Outdoor 2020 label to the outdoor industry's most exceptional products. From now on, companies can apply online for the outdoor industry's most coveted seal of quality. The application phase for ISPO Textrends Spring/Summer 2020 has also been extended.


Retail
Via Tablet konnten die Jury-Mitglieder die eingereichten Produkte bewerten.
How is the sports industry dealing with the Corona crisis? What is the situation of retailers - and where can possible support be provided? In order to get an adequate picture of the status quo and thus work on suitable solutions, ISPO asks for the valuable input of retail players in a brand new survey.