The American running specialist New Balance has a new CEO: President Rob DeMartini will step down as of December 31, 2018 - without further explanation. Joe Preston succeeds former running shoe newcomer DeMartini.
Learn how Kari Traa became the fastest growing women’s active wear brand in Europe and #1 base layer brand in Scandinavia. She also mentions how the sporting goods industry needs to change, to be more attractive to women.
Scandinavia is not only a dream destination for outdoor fans, but also home to some of the most innovative outdoor products. You can get to know many of them at the Scandinavian Village at OutDoor by ISPO from June 12 to 14. We take a look at Scandinavia's outdoor scene and their new, exciting projects from hyggelike glamping paradises around the world to the ultimate sustainable outdoor shoe.
Richard Collier will become the new CEO of Jack Wolfskin from the first of December. The Idstein-based company has officially confirmed this. It had been clear since the summer that Melody Harris-Jensbach would give up the executive chair.
Market analyst YouGov concludes in a study that a clear social attitude of brands is well received by German consumers. However, it is also clear that there is a great deal of scepticism – and those who do not follow words with deeds will be punished.
More and more companies are feeling the great pressure of the market especially in times of the corona crisis. The challenge can be a driving force for innovation and digital solutions. But where to start? ISPO.com provides four valuable tips for the smoothest possible digital change.
The down jacket specialist Bosideng is market leader in China with 200 million customers. Now the brand wants to take off in the West - with Hollywood stars and ISPO boost.
Portugal's sporting goods and textile industry is actively involved in the fight against the coronavirus. In a coordinated campaign, textile manufacturers are now supplying hospitals with urgently needed equipment.
