How important are labels & awards for your purchase decision?
Image credit: ISPO.com
Has your perceptions of labels and awards changed in recent years?
Image credit: ISPO.com
What do you pay special attention to when buying new sports products?
Image credit: ISPO.com
Equipment as a motivator: do you know the feeling of suddenly wanting to do sports because you want to try out your new sports gear?
Image credit: ISPO.com
How do you find out about current trends in sports?
Image credit: ISPO.com
Which sustainability issues are particularly important to you when buying new sports products?
Image credit: ISPO.com
Which channels inform you most about labels and awards?
Image credit: ISPO.com
Which channel did you use to buy the latest award-winning product?
Image credit: ISPO.com
