Physical inactivity remains one of the world’s biggest challenges, with approximately 1.8 billion people currently inactive. This number is expected to rise to 3 billion by 2030. In economic terms, the crisis of physical inactivity places a tremendous strain on healthcare systems. To address this, innovative solutions are needed to make physical activity more engaging and accessible. EGYM is doing just that, with smart, digital fitness solutions that make training more efficient and motivating. In a conversation with ISPO, Jan Scherzer, VP Sales DACH, explains how the sports industry can learn from these technologies, and how ISPO helps EGYM connect with business professionals, decision-makers, and innovators in the fitness industry.
To emphasize sports’ contribution to physical and mental health, ISPO 2025 will feature a dedicated Health & Wellbeing space in the Brands & Products arena. As the the flagship event in sports business, tt’s the perfect platform for companies like EGYM to present their innovations and connect with key players to shape the future of sports. From 30 NOV. – 02 DEC.
Directly to the question:
- Why did EGYM become a sponsor at ISPO Munich?
- Which target groups are you hoping to reach?
- What goals is EGYM pursuing with this commitment?
- How important is the international stage for EGYM?
- What role do topics like digitalization and health tech play at ISPO?
- What does EGYM hope to gain from ISPO Munich?
Finding sponsors: 5 tips for the path to partnership
News Release: ISPO Sets The Tone For Future Topics
ISPO Munich: The future of the sports trade fair & its importance for retail
Sport meets technology: what we can learn from exergaming, gamification and AI