Alibabas Tmall is a cross border B2C platform for official brand stores that want to sell from abroad to China: This means that the platform only accepts foreign traders who offer 100 percent authentic products and can prove this.
With Tmall, you can currently reach over 400 million consumers. A flagship store opens the door to a thriving market. ISPO and Tmall support you in opening your own flagship store, so that you can successfully enter the Chinese e-commerce market right from the start.
A flagship store at Tmall offers a big advantage compared to western online marketplaces such as Amazon: In the case of Tmall's flagship stores, providers can design their websites almost on their own and thus present their corporate identity much more clearly. When your customers click through Tmall, they feel like they've walked through a virtual shopping mall.
A flagship store at Tmall is in great demand, with more than 100,000 enquiries being received every day. ISPO helps you to get your own account faster.
If you apply for an account as an ISPO customer, Tmall will give you priority. Your flagship store will be activated after approx. two weeks if your application documents are submitted in full. With conventional applications, the processing period can be several months.
- Your company must be registered in China
- Own a China R Trade Mark or TM Trade Mark
- Have a Chinese e-commerce team or Chinese partner representing your brand
You have two options:
Option 1: If you have a Chinese speaking employee, the application process can be completed online on tmall.com. Most of the documents must be sent in Chinese! To ensure that you as an ISPO customer are also given preferential treatment by Tmall, please send an e-mail after your application with your brand name, the name of your Chinese company and your China registered ID to firstname.lastname@example.org.