Outdoor and sports applications demand more and more data from body measurements to help the user to understand more about their performance and status. People want to stay connected. Wearables or smart clothes promise to make this data available and be connected, but a lot of the existing devices are still heavy and uncomfortable. Printed and flexible Electronics is an enabling platform technology to achieve thin, flexible, and lightweight functional components and systems. The talk shows existing and new applications how intelligence can be Integrated in a thin, flexible and lightweight way in clothing or wearable devices. This provides new functionality from sensing of body functions to intelligent connections using e.g. RFID to a smartphone or the cloud.