Attendance at the entrance to the Munich Trade Fair Centre.

Challenges of a small brand: The FINIS Story

  • Tuesday, February 05, 2019
    12:45 - 13:00
    Add to Calendar 2019-02-05 12:45:00 2019-02-05 13:00:00 Herausforderungen einer kleinen Marke: Die FINIS Story ISPO Outdoor & Watersports Village Europe/Berlin public
  • Event location
    Munich Trade Fair Center, Halle A4, ISPO Outdoor & Watersports Village
  • Event
  • Product presentation
  • Topic
  • Track / Segment
John Mix, founder of FINIS, California, talks about the challenges of being always innovative as a small brand. While the latest developments from FINIS will be presented and tested in the pool, Mix reports how he founded FINIS with world-class swimmer Pablo Morales 25 years ago.