The company announced that it will join forces with the Red Bull team, and as of now is the team's official supplier. The goal of the cooperation is "special Formula 1 content for digital and social channels, as well as features on filming days, driver activities, and unique live images."
This isn't the first appearance in racing for GoPro, as the compact and extremely robust cameras are already used in the American IndyCar series. In 2015, GoPros found use with the Nissan factory team during the 24 Hours of Le Mans.
"This is a pretty cool partnership. Red Bull always does things a little bit differently, and that's probably exactly how it is at GoPro," says Australian Red Bull driver Daniel Ricciardo.