ISPO Shanghai makes Shanghai the centre of the sports business. Among the highlights of the three-day fair (5.7.-7.7.2018) are the ISPO and Tmall Fashion Show and a visit to a major German football club.
Ralph Scholz is the CEO of an idea and vision, by the name of “The Mirai.” At the ISPO Digitize Summit, Scholz presents the project belonging to the McFIT Group. The fitness platform of the future wants to motivate all people to exercise, and is consistently relying on the opportunities of digitalization to do so.
No-line commerce is the most important trend in digital retail, says expert Matthias Schulte. He explains in an interview what sports retailers need to know about this topic and what today’s customer expects.
With eGym Philipp Roesch-Schlanderer has taken fitness training into the digital age. Before his keynote at the ISPO Digitize Summit, he talks about the digital transformation of the sports industry and his company as a positive example.
The Blogger, author and tech guru is keynote speaker at the ISPO Digitize Summit in Munich. In our interview, he gives impressive examples of true digital mindset and talks about athletes that improve through virtual reality.