Peter Habeler is a mountain climbing legend. The 75-year-old talks with ISPO.com about his admiration for Adam Ondra and why he takes more of a critical view to another star of the scene.

Eva Walkner would never go freeriding without her ABS backpack The backpacks have not only become visibly more comfortable and lighter, Walkner also is aware of the fate of her freeriding colleagues, who say they have the ABS to thank for their lives.

Sports are booming in India. That’s also an opportunity for international sports companies. A renowned Indian sports businessman says which sports are in demand in India and which investment opportunities are offered.

Professor Eisenbeiss, Siemens’ digitization expert, explains at the WFSGI Manufacturers Forum how digitization will decisively change the sporting goods industry. For Eisenbeiss, the key is the development of a “digital twin.”

The sporting goods group Adidas continues to post significant sales growth in the third quarter of 2017. Adidas is particularly successful in e-commerce and in two regions with strong purchasing power.

Not investing in the second biggest market in America is a wasted opportunity. The president of the Brazil Sports Industry Association knows the structures and growth opportunities in the Brazilian sports industry like no one else.

For 15 years, K2 Sports has been involved in the fight against breast cancer with campaigns, events, and the pink ribbon on products. The total amount donated is impressive.