From now on, Carson Fan will steer the business development of Kühl, Dynafit, Crispi and Aku which Blue Ice sells in China. From 2013 until the end of 2015, Fan was sales manager for Fenix Outdoor’s joint venture with its Fjällräven, Hanwag, Primus and Brunton brands. To date, no successor to Fan has been appointed.
Blue Ice is not a new employer to Fan who served in its sales department from 2007 through 2010. In between, he was in charge of brand management for Tecnica’s local operations. He began his career as sales exec at Wilson.