The world is upside down! For the ordinary mortal already a challenge on solid ground, the headstand on a stand-up paddle board is a whole new level of balance (Quelle: Florian Pertsch / ISPO SHANGHAI)Social Media during the ISPO SHANGHAI is mandatory. Promoting customer loyalty via Instagram (Quelle: Florian Pertsch / ISPO SHANGHAI)/ Fjällraven chooses a more classic approach. Video message in front of the rainbow backpack wall (Quelle: Florian Pertsch / ISPO SHANGHAI)No matter how the message is delivered, Thomas Löffler, Chief Financial Officer of Messe München Shanghai, seems to be very satisfied (Quelle: Florian Pertsch / ISPO SHANGHAI)Not a headstand, but standing tall though. Plenty of visitors took the oppurtunity to test the SUP boards  (Quelle: Florian Pertsch / ISPO SHANGHAI)Next level of difficulty: Doing a split on the board... (Quelle: Florian Pertsch / ISPO SHANGHAI)Adjacent to the water sports demo hall, Wynton Rufer (second from the right) explains the development of soccer in China to the audience (Quelle: Florian Pertsch / ISPO SHANGHAI)Done talking, done exercising? Examining the latest products doesn’t require a lot of words. The quality  (Quelle: Florian Pertsch / ISPO SHANGHAI)
The world is upside down! For the ordinary mortal already a challenge on solid ground, the headstand on a stand-up paddle board is a whole new level of balance (Quelle: Florian Pertsch / ISPO SHANGHAI)
The world is upside down! For the ordinary mortal already a challenge on solid ground, the headstand on a stand-up paddle board is a whole new level of balance
Bild: Florian Pertsch / ISPO SHANGHAI
Social Media during the ISPO SHANGHAI is mandatory. Promoting customer loyalty via Instagram (Quelle: Florian Pertsch / ISPO SHANGHAI)
Social Media during the ISPO SHANGHAI is mandatory. Promoting customer loyalty via Instagram
Bild: Florian Pertsch / ISPO SHANGHAI
/ Fjällraven chooses a more classic approach. Video message in front of the rainbow backpack wall (Quelle: Florian Pertsch / ISPO SHANGHAI)
/ Fjällraven chooses a more classic approach. Video message in front of the rainbow backpack wall
Bild: Florian Pertsch / ISPO SHANGHAI
No matter how the message is delivered, Thomas Löffler, Chief Financial Officer of Messe München Shanghai, seems to be very satisfied (Quelle: Florian Pertsch / ISPO SHANGHAI)
No matter how the message is delivered, Thomas Löffler, Chief Financial Officer of Messe München Shanghai, seems to be very satisfied
Bild: Florian Pertsch / ISPO SHANGHAI
Not a headstand, but standing tall though. Plenty of visitors took the oppurtunity to test the SUP boards  (Quelle: Florian Pertsch / ISPO SHANGHAI)
Not a headstand, but standing tall though. Plenty of visitors took the oppurtunity to test the SUP boards
Bild: Florian Pertsch / ISPO SHANGHAI
Next level of difficulty: Doing a split on the board... (Quelle: Florian Pertsch / ISPO SHANGHAI)
Next level of difficulty: Doing a split on the board...
Bild: Florian Pertsch / ISPO SHANGHAI
Adjacent to the water sports demo hall, Wynton Rufer (second from the right) explains the development of soccer in China to the audience (Quelle: Florian Pertsch / ISPO SHANGHAI)
Adjacent to the water sports demo hall, Wynton Rufer (second from the right) explains the development of soccer in China to the audience
Bild: Florian Pertsch / ISPO SHANGHAI
Done talking, done exercising? Examining the latest products doesn’t require a lot of words. The quality  (Quelle: Florian Pertsch / ISPO SHANGHAI)
Done talking, done exercising? Examining the latest products doesn’t require a lot of words. The quality
Bild: Florian Pertsch / ISPO SHANGHAI
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