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 Stanno outfits Team Giant-Alpecin
Sports-business | 13.05.2016

Sports business: Dutch company gets involved in cycling

Stanno outfits Team Giant-Alpecin

Stanno outfits Team Giant-Alpecin. John Degenkolb (left) will be outfitted with sportswear by Stanno in the future.
John Degenkolb (left) will be outfitted with sportswear by Stanno in the future.
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The sportswear manufacturer Stanno opens up a new segment as an outfitter and will outfit a pro cycling team, Team Giant-Alpecin, for the first time.

The company, which belongs to the sports group Deventrade BV, will outfit the cyclists with all clothing items for off the racetrack, including trousers, shirts, sweatshirts and jackets as well as shoes, towels and caps. Alongside the athletes, the employees of the pro team will also be outfitted. The contract with the company from the Netherlands is valid for the next five years. Stanno outfits the German national volleyball team, among others, with shirts and uniforms.

“Cycling is a new type of sport for us. We will follow the team’s progress very closely in the next few years and are very proud to be the official outfitter of this team”, said Marco Vervoort, Sales Manager of Deventrade BV. The handball experts of Hummel also belong to the group. 

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