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 Adidas signs contract with Turin's Pogba
Sports-business | 18.03.2016

Advertising contract for Juventus Turin star

Adidas signs contract with Turin's Pogba

Adidas signs contract with Turin's Pogba. Paul Pogba plays in the Italian Serie A for Juventus Turin (Quelle: adidas)
Paul Pogba plays in the Italian Serie A for Juventus Turin
Bild: adidas
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Juventus Turin midfielder Paul Pogba fell short in the second round of the UEFA Champions League against FC Bayern Munich, but this was overshadowed by good news on March 16.

Sportswear manufacturer adidas will take the French national player under contract with immediate effect and dedicate an exclusive shoe to the 23-year-old: An exclusive, highly limited edition of the ACE 16+ PURECONTROL in Pogba's favorite colors black and gold. 

With adidas as a Sponsor, Pogba is joining a highly illustrious circle, including FC Barcelona's Lionel Messi and Bayern München's Thomas Müller and Manuel Neuer, who are also sponsored by the company from Herzogenaurach.


Adidas and Pogba did not want to comment about the sum of the advertising contract, but it is speculated that it could be as high as 40 million euros.

At 23 years of age, Pogba has already won three Italian Championship titles and has played 25 times for France on an international level. 

ISPO (Quelle: ISPO)
Article by ISPO.com, editorial staff
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