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 Adidas presents the match ball for the Champions League final
Sports-Business | 16.02.2016

“Finale Milano”

Adidas presents the match ball for the Champions League final

Adidas presents the match ball for the Champions League final. “Finale Milano”
The UEFA Champions League Final will take place on May 28.
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Sports equipment manufacturer Adidas has presented the official match ball for the UEFA Champions League knockout stages and final. The design of the “Finale Milano” is based on the venue for the final game in 2016.

The 2016 Champions League final will be played in Milan. Therefore, two landmarks from the Italian metropolis were chosen for the design: the opera house La Scala and the steps of the San Siro stadium. The ball also sports the typical stars that represent the UEFA Champions League logo.

Adidas recently presented positive figures for 2015 and increased their forecast for 2016. Double-digit growth figures in China, the Middle East, Latin America and Western Europe were responsible for the good result.

New CEO as of October

A lot of good news has been coming from Adidas: Brand equity has increased, a record year was announced and important deals with the DFB and Real Madrid seemed imminent.

On the other hand, the sportswear manufacturer withdrew from track and field athletics, while it was hesitant to increase pressure on Fifa.

In October, Kasper Rorsted will become the new CEO at Adidas. Until then, the Dane will remain the boss at Henkel. He will take over for Herbert Hainer.

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