“I am looking forward to my new leading position at Arc’teryx. Working for a premium brand with an excellent team really motivates and energizes me,” said Hoerauf. “I can’t imagine another brand that would so perfectly meet my expectations in a product or my professional and personal goals like Arc’teryx does.”
Hoerauf, who is American, has been with Arc’teryx for four years. Before that, the 41 year old worked for North Face. There he held a total of 13 positions in the fields of marketing, product and sales.
“Jon is a veteran in the outdoor industry with economic skills, customer focus and a particular understanding of our product,” Wauters, the outgoing General Manager, explained. “We are fortunate to be able to fill such positions from within our own ranks.”