From an early stage, ispo has taken great pride in supporting newcomers
and visions. To reduce a tradeshow to its essence, it is all about
innovation. Consumer behavior encourages this focus and demands for a
never-ending supply of new products, brands and ideas. To reduce the
gap between less-known brands and retailers, ispo established several
newcomer platforms integrated in the individual tradeshow segments.
- BrandNew: World’s largest start-up competition for the sporting goods industry - ispo Newcomers: innovative, young or little-known unknown brands with fresh ideas and products - Wearable Technologies: Sport meets new technology - ispo Best Ager Gallery: Megatrend demographic change – chances and opportunities for retail and industry
ispo: focus on newcomers
By offering a number of newcomer platforms ispo is lending young
brands a hand to find their way into the industry. Here is an overview
of the various projects:
Skilift: Young,
dynamic, innovative – SkiLift, part of the ispo newcomer project, has two new
brands to offer this winter. Ambitious companies from the hardgoods and apparel
sector exhibiting for the first time at ispo and not yet well known outside
their home markets. They provide a glimpse into trends and technologies with
potential for the future. Ispo trade show visitors have an opportunity to
remain a step ahead of the competition by discovering innovative products in
hall A6.
Greenhouse: Mountains,
countryside, rivers - Greenhouse presents newcomers from the Outdoor segment.
Ambitious first time exhibitors providing insight into their innovations and
technologies, and presenting these for the first time to an international
audience of industry professionals. At ispo 10 six companies will participate
in this newcomer project. The exhibit space is located in hall A6. A very
special Outdoor experience.
Warm Up: Function, technology, perspective – a special
platform for the newcomers from the Performance segment will be located in hall
B4: Warm Up! Four ambitious first time exhibitors will have the chance to
present themselves to an international audience of industry professionals. Companies
striving to impress with their fresh and innovative ideas for apparel and
“technical equipment”.
Wearable Technologies: where fashion meets technology
The focus of the Wearable Technologies platform at ispo is on
new technologies in the sports and lifestyle sector. The spectrum of
Wearable Technologies includes textiles with integrated electronics or
electronic tools, allowing functions that far exceed conventional
applications. www.wearable-technologies.com
