At style_ispo, sub-segments embrace the entire spectrum of sports
activities where style has become a main sales feature. On demand, ispo
will install special villages for a more unique appearance for the
sub-segments, including supplementary retail services, demo areas and
specialized fashion shows.
- SUB-SEGMENTS FOR ALL SIGNIFICANT CATEGORIES - TEXTILE AND COLOR-TREND SEMINARS - SPECIAL HALL LAYOUT FOR IMPROVED ORIENTATION
IDEAS: ispo 10 exclusively presents the designer network’s new Colour Card
IDEAS is a network consisting of 23 international, globally active freelance designers focusing on active sports and the sporting goods industry. Twice a year the IDEAS designers put together their Colour Card, which is specially attuned to sports- and active sportswear. This card has been introduced and marketed at ispo for many years. At their booth the various design studios also present their portfolios and look forward to creative meetings with ispo visitors.
The
IDEAS Colour Card for winter 2010/11 features the motto “Star Trekking”. It is
representative for the overall goal to embrace new discoveries (not just outer
space). ”Star Trekking” is an expression of going beyond known limits,
discovering new goals, and finding new directions – in thinking as well as
action.
The Colour Card is available at the IDEAS exhibit at ispo 10 in hall B2,
booth number 320.