Our crowd-sourcing platform for intelligent product development
Lectures, Results, Knowledge – The e-Learning Platform for the Sports Industry
ISPO ACADEMY offers worldwide training programs for retailer and sports business professionals at an international level
ISPO JOB MARKET is the career portal for the sports industry. For careers with passion
Who we are: With our integrated service-portfolio we are not only providing orientation and transparency about sports products and markets. We offer services and solutions for companies and consumers 365 days a year.
The Chinese market ticks differently: Outdoor brand Mammut is advertising on TV, Lowa with actors, and Fjällräven nearly made a grave mistake before its market entrance.
In China, the major online players aren’t Amazon or Facebook, but rather WeChat and Alibaba. China experts explain how Western sports brands can play on the Chinese online market successfully.
Despite being young and relatively small, Chinese climbing is a dynamically developing market sector. Here is all you need to know about it.
The unhalted growth in China is history. Although China outshines other nations in an international comparison, the country is finding itself at a development threshold.
Sign up for our newsletters and keep informed