Bike Business Meets Bike Passion
ISPO BIKE provides the ideal blend of the commercial energy of bike business with the passion of the sport itself. This unique combination of a communication-rich working atmosphere and an experience-oriented side event program will continue to provide exhibitors, visiting industry professionals and consumers with a dynamic and all-encompassing cycle show experience.
One Show, all Segments
The segment-specific concept of ISPO BIKE provides an easy-to-navigate and well focussed structure. As a result the show provides a comprehensive representation of the entire cycling market. ISPO BIKE focuses particularly on the hot trending topic of E-Mobility. In cooperation with Extra Energy e.V., the indoor and outdoor test parcours and supporting program are being steadily expanded. Urban Biking, also trending strongly, will be presented broadly in Munich with bikes, apparel and accessories previewed at ISPO BIKE to all kinds of enthusiasts. Authentic events, taking place in the action hall, generate atmosphere and pure adrenalin – a perfect environment for the mountain and road sector.
Potential for growth in all areas
Due to New Munich Trade Fair Centre’s high surface capacity all stand wishes and dimensions can be considered at ISPO BIKE to support brands in their individuality. ISPO BIKE allows all bike segments to grow in common in one authentic environment – almost – without limits. Embedded in the ISPO family brand, all participants actively profit from the global competence of ISPO in the international sports business. Throughout ISPO’s innovative services and extensive contacts each individual ISPO BIKE exhibitor will be able to increase exposure and maximise profitability. The global range of ISPO’s communications services as well as the high degree of media presence at ISPO BIKE increases the brand awareness of all trade show participants and also supports their growth.
